Successful Dennis & SISIS Demonstration Day Unites Turf Professionals at Abe Lenstra Stadium

The Dennis & SISIS Demonstration Day, held on Tuesday, November 11th 2025 at the prestigious Abe Lenstra Stadium in Heerenveen, brought together a vibrant mix of grounds professionals, stadium managers, contractors and industry experts for a day dedicated to learning, networking and practical exploration. Hosted alongside Queens Grass, the event showcased the latest in turf maintenance innovation while providing a rare opportunity for hands-on experience with market-leading equipment.

Doors opened at 11:30, with guests greeted by the Queens Grass team before gathering for lunch and preparing for a packed afternoon of demonstrations spread across the stadium’s immaculate playing surface.

A Showcase of High-Performance Turf Equipment

Throughout the event, attendees were invited to explore a broad selection of Dennis and SISIS machinery, including precision cylinder mowers, innovative scarification systems, aeration tools, surface management equipment and more. Seeing the machines in action on a live pitch offered invaluable insight into performance, efficiency and the benefits each tool can deliver in real-world conditions.

Many professionals commented on how useful it was to watch different machines working side-by-side, helping them make informed decisions around future investments or upgrades to their maintenance programmes.

Why Demonstration Days Matter to the Turf Industry

Events like this are far more than product showcases—they are a cornerstone of ongoing development within the turf sector. For many grounds professionals, these days are one of the few opportunities in the year to:

Get hands-on with equipment rather than relying on brochures or online descriptions

See real-time results on natural turf surfaces and compare machinery directly

Ask in-depth questions to manufacturers, technical specialists and experienced users

Learn best practices for maintenance, renovation and seasonal preparation

Stay updated on new technology and evolving industry standards

Equally important is the chance for professionals—who often work independently or in small teams—to connect with others in their field. These interactions can be invaluable, offering new ideas, shared challenges, creative solutions and a sense of belonging within the wider turf community.

The Heerenveen event embodied this perfectly, with conversations happening continuously around the pitch, in the stands and over lunch. Attendees were able to build relationships that extend far beyond the event itself and contribute to long-term growth across the sector.

Expert Support From SGL and Turf Coach

The presence of SGL and Turf Coach added additional depth to the day. Both organisations brought expert knowledge on topics ranging from turf growth strategies and lighting technologies to sustainable management and professional development.

Their involvement reinforced the event’s multi-layered value- not just focusing on machinery, but also on education, science and long-term turf health.

For many attending, the highlight of the demonstration day was the sense of community and shared dedication to producing world-class playing surfaces. Moments of informal learning- watching a demonstration, discussing a maintenance challenge or swapping renovation stories were just as valuable as the scheduled presentations.

Reflecting on the success of the day, Tom Worthy, Export Regional Sales Director for Dennis & SISIS, commented:

“It was fantastic to see so many committed and passionate grounds professionals come together at Abe Lenstra Stadium. Events like this really highlight the strength of our industry. Nothing beats being able to put machinery through its paces, talk openly with other professionals and share ideas that help everyone move forward. We’re proud to support days like this with equipment that genuinely makes a difference to their daily work.”

From the depth of knowledge shared to the hands-on demonstrations and the genuine enthusiasm of everyone involved, the Demonstration Day at Heerenveen stood out as a meaningful and productive event for the turf community. With positive feedback from attendees and strong engagement throughout, the day proved the ongoing importance of bringing people together to learn, collaborate and push the industry forward.